Use this checklist for website content updates to ensure that you are providing accessible, well-organized content that provides a quality experience for all users on all device types.
Step 1: Get started
- Understand communication roles and responsibilities
- Gain access to your unit's website
- Get access to Google Analytics
Step 2: Content review
- Read, review and edit content to make it scannable and accessible
- Remove out-of-date and redundant content
- link don't repeat
- Post news items (if you display a news feed on your site)
- check to make sure news is being updated (if not, then remove)
- mine Appalachian Today site for stories
- Conduct website accessibility audit
- make sure content is accessible on mobile and desktop
- Use Google Analytics to review highest-performing pages
Step 3: The bigger picture
- College/Department sites should:
- Review undergraduate and graduate bulletin and provide updates
- Undergraduate Bulletin: send updates to Tara Strickland, moxleytv@appstate.edu
- Graduate Bulletin: send updates to Anna Basnight, basnightal@appstate.edu
- Audit undergraduate and graduate program pages to ensure accuracy and consistency between college/department websites, bulletin and top-tier program pages
- Review undergraduate and graduate bulletin and provide updates
- Contact accessiblity.apptate.edu for an annual accessibility check
Step 4: Working with UComm
Our partnership with communications liaisons and campus stakeholders is critical for delivering coordinated and high-quality communications across varied channels for promotion and support of university web content.